An inspiring discussion panel hosted by Sara Al Rifai, featuring three of the UAE’s most prominent entrepreneurs who successfully took their brands from the local market to the global stage.

The session will explore their exceptional journeys, how each overcame challenges, and built brands that gained international market trust. Topics will include expansion strategies, the importance of visual identity, emotional marketing, customer experience, balancing local authenticity with global appeal, and their advice on turning outstanding youth-led projects into global brands born in the UAE and launched to the world